A bright hot air balloon of yellows, reds and blues behind over the ear headphones that hang from above.

Podcast Marketing that Works, Part II

Getting to know our audience

Audience Demographics vs. Specifics

Launching a Survey

A screenshot of the first two questions of our online survey built in Google Forms.
A screenshot of the first two questions of our online survey built in Google Forms.
Screenshot of the Fable and Folly survey landing page.
The survey dashboard built in Google Sheets. Showing demographics of listeners by show to include ages and behaviours.
Screenshot of the survey results showing responses for one of the shows in the network: Alba Salix, Royal Physician

Talking with Our Audience

Summary

Sean is a brand marketer, podcaster and co-founder of Fable and Folly. https://fableandfolly.com/